MACtac calls its new MACmark Fluorescent cast vinyl films highly conformable, resistant to shrinkage, and excellent for short-term promotional use in automotive, P-O-P, exhibits panels, decals, and other applications that need a little extra pop. MACmark Fluorescent films are available in orange, yellow, blue, green, red, and pink. They’re designed for six months of outdoor durability, constructed of 2.3-mil cast vinyl, and feature a permanent solvent acrylic adhesive and 78-lb white kraft liner. MACtac, 4560 Darrow Rd., Stow, OH 44224, 330-688-1111, fax: 330-688-2540, Web: www.mactac.com.