You can create bright, attention-grabbing images with Reflomax’s reflective vinyl. The technology behind the reflective vinyl comprises a soft macromolecule resin for the substrate’s body and a hard resin for the pattern. There are approximately 7000 micro-prisms/sq cm. The vinyl can be used for safety wear, roadway and guardrail reflectors, signage, and promotional graphics. The reflective vinyl is available in 163-ft (50-m) rolls with a width of 35.5 in. (90 cm). Reflomax, #815, Daeryung Techno Town 3, 448 Gasan-Dong, Geumcheon-Gu, Seoul, Korea, 82-2-2107-3216, fax: 82-2-2107-3221, Web: www.reflomax.com.