Press Releases

Visual Magnetics Receives Patent for InvisiLock System

Published

10 years ago

June 23, 2014

Visual Magnetics announced today that it has received a U.S. Utility Patent for the InvisiLock system, an integral part of the Visual Magnetics Graphic System. The InvisiLock system allows you to place dimensional objects on a wall with graphics without harming the wall or graphic surface, since the system works without adhesive, nails or screws. A dimensional object outfitted with InvisiLock can be moved around with ease and locked into position after being placed on a wall with a graphic image on it.

The science behind the InvisiLock system leverages a grid of magnetic poles to allow objects backed with the product to move around and lock into place when applied to a wall or another large surface also fitted with InvisiLock. The product, a flexible magnet tile, is one of the three primary components of Visual Magnetics Graphic System, which also includes ActiveWallmagnetic primer and MagnaMedia, a magnetic receptive print media available in 17 different finishing options. All three components work together to create dynamic wall-to-wall interactive environments by allowing you to layer graphics and dimensional objects such as frames and shelves onto walls.

The InvisiLock magnet system was developed by Visual Magnetics founder and CEO Joe Deetz, the inventor of magnetic paint. Deetz also developed the magnetic receptive coating used in Visual Magnetics’ line of print media. "This will open up a whole new world for designers in the wall décor, set design and point-of-purchase sectors," says Deetz. "Being able to create dynamic, flexible environments with dimensional objects will change the way people look at ordinary walls."

About Visual Magnetics
Visual Magnetics has been transforming walls and surfaces since CEO Joe Deetz invented magnetic paint in 1992. In 2007, the company introduced MagnaMedia, the world’s first magnetic-receptive print media. MagnaMedia is a component of the award winning Visual Magnetics Graphic System, which is used by over 300 leading retailers as an elegant and cost-effective solution for in-store graphics. Visual Magnetics’ materials can be used in a multitude of different environments such as offices, museums and homes to create truly Dynamic Spaces combining functionality and high design. With over 17 unique finishing options such as fabrics, veneers and dry-erase, all MagnaMedia is made in the USA and is PVC-free, with an entire line dedicated to 100% post-consumer and natural, sustainable bases.

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