Global Imaging has announced the promotion of Erica Martin from Visual Communications Specialist to Marketing Manager, with expanded responsibilities in brand marketing strategy and execution.
Global Imaging has announced the promotion of Erica Martin from Visual Communications Specialist to Marketing Manager, with expanded responsibilities in brand marketing strategy and execution.
Erica has been busy over the past two years while she implemented Global Imaging’s Pardot Marketing Automation software which is tied their Salesforce CRM system. Following the implementation, she completed a full year of strategy, content creation, production and publication of monthly company newsletters and educational customer outbound emails for the three major segments of Global Imaging’s business; 3D printing, fabric printing and UV printing. The developed content tied into social media and SEO strategy.
Erica will continue performing her design, social media and outbound marketing responsibilities while increasing responsibility in brand management and marketing direction for Global Imaging and Global Garage.