Press Releases

Bloomingdale Signs By Tomorrow Rebrands as ER2 Image Group

Published

10 years ago

July 10, 2014

Ideas have always been big at Bloomingdale Signs By Tomorrow. As one of the largest full-service sign shops in the country, the company takes pride in being able to give businesses of all sizes the advantage of premium quality grand format printing. Now, it is rebranding to ensure the name reflects its ideology of “bigger and better.”

As of May 15, 2014, the company will be known as ER2 Image Group.

The new tagline, “Ideas are bigger here,” highlights the philosophy of taking a concept and making it larger than life.

As of May 15, 2014, the company will be known as ER2 Image Group.

The new tagline, “Ideas are bigger here,” highlights the philosophy of taking a concept and making it larger than life.

Although the rebrand means a new name, logo and focus after more than 20 years in business, ER2’s dedication to innovative technology, high-quality images and exemplary customer service will remain intact.

“Our rebranding is meant to position us as a major player in the grand format printing market,” said Gary Schellerer, Sr., President and CEO of ER2. “Customers we have worked with already know what we can do. We want to make sure everyone else knows as well.”

ER2’s work speaks for itself. The company has taken on large projects for Chicago Bulls, Chicago Bears, Chicago Blackhawks, Kraft Foods, Budweiser, SAP, Pepsico, Merchandise Mart, Google and Disney to name a few. However, ER2 remains dedicated to helping local businesses, schools and trade shows realize their unique visions.

“We want to show current and potential customers that we can take on projects of any size and make their ideas a reality,“ said Gary Schellerer, Jr., Vice President of Operations at ER2. “Everyone should be as confident as we are that we will continue to go above and beyond customer expectations.”

About ER2 Image Group
As one of the largest full-service digital print providers in the nation, ER2 Image Group has been committed to bringing its customers great results via high-quality sign and large format digital printing technology for more than 20 years. From design through printing through final installation, ER2 provides comprehensive solutions tailored to each client’s needs. Whether working locally or nationally, the professionals at ER2 are dedicated to bringing big ideas to realization.

Let’s Talk About It

Creating a More Diverse and Inclusive Screen Printing Industry

LET’S TALK About It: Part 3 discusses how four screen printers have employed people with disabilities, why you should consider doing the same, the resources that are available, and more. Watch the live webinar, held August 16, moderated by Adrienne Palmer, editor-in-chief, Screen Printing magazine, with panelists Ali Banholzer, Amber Massey, Ryan Moor, and Jed Seifert. The multi-part series is hosted exclusively by ROQ.US and U.N.I.T.E Together. Let’s Talk About It: Part 1 focused on Black, female screen printers and can be watched here; Part 2 focused on the LGBTQ+ community and can be watched here.