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Global Decorated Apparel Market Trends Report 2023-2030

Increasing Popularity of Screen Printing and Digital Printing Driving the $68+ Billion Industry.




Global Decorated Apparel Market Trends Report 2023-2030

(PRESS RELEASE) The global decorated apparel market is expected to reach USD 68.17 billion by 2030. Increasing popularity of screen printing and digital printing works on apparel is driving the growth of the market, according to the “Decorated Apparel Market Size, Share & Trends Analysis Report 2023 – 2030” report at

With the growing trend of customized t-shirts and tops, the demand for apparel printing has been increasing over the years, thereby leading to market growth. Moreover, product and technological innovations, especially in the womenswear segment, will drive market growth. The emerging trend of patchwork and retro logo designs is also expected to boost product demand over the forecast period.

High demand for a reflective finish in apparel has also created growth opportunities for market players. In addition, rising demand for graphic t-shirts and other garments due to changing trends will also contribute to product sales over the forecast period.

The embroidery segment contributed a majority of the share to become the largest division in the global revenue in 2022. Embroidered products have significant demand due to their higher durability than other types of decorated apparel. Custom embroidery work lasts much longer than printed designs. Moreover, custom embroidery gives a professional look and thus has a wider application scope in the corporate sector as well.

The men’s segment is expected to register the fastest CAGR from the year 2023 to 2030. Rising product availability with a range of unique designs, color combinations, prints, and other decorations in graphic tees, coats, and designer blazers for men drive the scope of the market for decorated apparel. Rising applications of printing and embroidery on apparel logos for sportswear such as youth baseball teams, school spirit wear, or walk/run fundraisers drive the demand for decorated apparel among men.

Major players in the industry are trying to increase their presence in the global market by expanding their production facilities in various regions. Factors such as low costs, access to numerous garment workers, and duty-free entry into several Asia Pacific markets are among the prominent reasons driving the investment.


Decorated Apparel Market Report Highlights:

  • Asia Pacific expected to be the largest division in global revenue in 2022, driven by increasing social events and gatherings
  • Customized apparel and embroidered clothes gaining popularity in Asia Pacific, such as Japanese wedding kimonos with heavy embroidery work
  • Europe segment projected to have the fastest growth with a CAGR of 14.3% from 2022 to 2030
  • Increasing preference for unique clothing in Europe leading to a rise in demand for comfortable and fashion-forward apparel
  • Key market players launching new products featuring decorated apparel for different body types and ages in Europe
  • Patchwork and retro logo designs expected to boost product demand in Europe
  • Women segment expected to hold a majority share in 2022
  • Growing trend of customized t-shirts, tops, patchwork, and retro logo designs driving demand among working women

The global market is characterized by the presence of a few well-established players such as

  • Gildan
  • Fruit of Loom, Inc.
  • Downtown Custom Print Wear
  • Hanes Brands Inc.
  • Master Print Wear
  • Delta Apparel
  • Target Decorated Apparel
  • Advance Print Wear Limited
  • Lynka
  • New England Print Wear

For more information about this report visit here.

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Let’s Talk About It

Creating a More Diverse and Inclusive Screen Printing Industry

LET’S TALK About It: Part 3 discusses how four screen printers have employed people with disabilities, why you should consider doing the same, the resources that are available, and more. Watch the live webinar, held August 16, moderated by Adrienne Palmer, editor-in-chief, Screen Printing magazine, with panelists Ali Banholzer, Amber Massey, Ryan Moor, and Jed Seifert. The multi-part series is hosted exclusively by ROQ.US and U.N.I.T.E Together. Let’s Talk About It: Part 1 focused on Black, female screen printers and can be watched here; Part 2 focused on the LGBTQ+ community and can be watched here.

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